Hey, Corporate America, It's Time to Think about Products | Sustainability Marketing, The New Rules of Green Marketing Book | J. Ottman Consulting

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Hey, Corporate America, It's Time to Think about Products | Sustainability Marketing, The New Rules of Green Marketing Book | J. Ottman Consulting

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Want to know if eco-innovative products can provide more leverage in corporate green communications? Learn how eco-innovation instills corporate social responsibility, innovation and competitiveness and how green product-oriented initiatives can create a

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Want to know if eco-innovative products can provide more leverage in corporate green communications? Learn how eco-innovation instills corporate social responsibility, innovation and competitiveness and how green product-oriented initiatives can create a

Keywords

Green marketingLeverage (statistics)BusinessMarketingSustainabilityCorporate social responsibilityProduct (mathematics)Digital marketing

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