Affect And Retail Shopping Behavior: Understanding The Role Of Mood Regulation Due To Word-of-Mouth As Retail Outcome.A Partial Study Among Shopping Malls In Jakarta

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Affect And Retail Shopping Behavior: Understanding The Role Of Mood Regulation Due To Word-of-Mouth As Retail Outcome.A Partial Study Among Shopping Malls In Jakarta

Cut Siti Maisyarah Noviani-2011-01-01

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Affect And Retail Shopping Behavior: Understanding The Role Of Mood Regulation Due To Word-of-Mouth As Retail Outcome.A Partial Study Among Shopping Malls In Jakarta - Mood regulation, affect, motivation, shopping value, word of mouth.

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Affect And Retail Shopping Behavior: Understanding The Role Of Mood Regulation Due To Word-of-Mouth As Retail Outcome.A Partial Study Among Shopping Malls In Jakarta - Mood regulation, affect, motivation, shopping value, word of mouth.

Keywords

Affect (linguistics)MoodWord of mouthAdvertisingOutcome (game theory)BusinessValue (mathematics)Psychology

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