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Fulfillment

Sally Morris,Ed Barnas,Douglas LaFrenier,Margaret Reich-2013-02-21-Cambridge University Press eBooks
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TL;DRAbstract

The fulfillment function (also referred to as circulation, distribution, and/or subscription management) is the backbone of the publishing operation, connecting customers to content. The fulfillment operation is responsible for invoicing customers, generating renewals, receiving and tracking payments, and delivering the goods purchased. This includes physical distribution involving printers, warehousing, and postal regulations as well as electronic delivery with its own issues of technical support, user authentication, and access rights.

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The fulfillment function (also referred to as circulation, distribution, and/or subscription management) is the backbone of the publishing operation, connecting customers to content. The fulfillment operation is responsible for invoicing customers, generating renewals, receiving and tracking payments, and delivering the goods purchased. This includes physical distribution involving printers, warehousing, and postal regulations as well as electronic delivery with its own issues of technical support, user authentication, and access rights.

Keywords

Computer science

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