A mediation model of the impact of for- and non-profit environmental advertising
1
TL;DRAbstract
The entire thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file; a non-technical public abstract appears in the public.pdf file.
Chat with Paper
AI Agents for this Paper
The entire thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file; a non-technical public abstract appears in the public.pdf file.
Keywords
CredibilityEnvironmental consciousnessProfit (economics)PsychologyPerceptionAdvertisingSocial marketingSocial psychology
Chat
Click to start Chat