Book Series
Springer proceedings in business and economics
Springer International Publishing. Digital Marketing and Social Media. 8,019 works and 16,906 citations indexed by CitedEvidence.
Works
8,019
Citations
16,906
H-index
34
ISSN
2198-7246
Open access
No
Impact
0.49
Research Topics
Digital Marketing and Social MediaDiverse Aspects of Tourism ResearchConsumer Behavior in Brand Consumption and IdentificationTechnology Adoption and User BehaviourConsumer Retail Behavior StudiesEntrepreneurship Studies and InfluencesCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessCorporate Finance and GovernanceConsumer Market Behavior and Pricing