Cognitive Load and Social Media Advertising
2022 · Journal of Interactive Advertising · 49 citations
https://doi.org/10.1080/15252019.2022.2144780
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77
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h-index
37
i10-index
Eric Haley is an academic researcher from University of Tennessee at Knoxville. The author has contributed to research in topics: Consumer Behavior in Brand Consumption and Identification & Digital Marketing and Social Media & Management and Marketing Education. The author has an h-index of 21, co-authored 66 publications.
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