Transferring Effects of CSR Strategy on Consumer Responses: The Synergistic Model of Corporate Communication Strategy
2011 · Journal of Public Relations Research · 137 citations
https://doi.org/10.1080/1062726x.2011.555647
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Sora Kim
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Sora Kim is an academic researcher from University of Seoul. The author has contributed to research in topics: Public Relations and Crisis Communication & Consumer Perception and Purchasing Behavior & Corporate Social Responsibility Reporting. The author has an h-index of 32, co-authored 187 publications.
ORCID: 0000-0003-0557-6538Papers by this author
worksAge- and Sex-Specific Relationships between Household Income, Education, and Diabetes Mellitus in Korean Adults: The Korea National Health and Nutrition Examination Survey, 2008-2010
2015 · PLoS ONE · 41 citations
https://doi.org/10.1371/journal.pone.0117034
A Comparative Study on Global Brands’ Micro Blogs between China and USA: Focusing on Communication Styles and Branding Strategies
2014 · International Journal of Strategic Communication · 37 citations
https://doi.org/10.1080/1553118x.2014.886251
Propaganda strategies of Korean war-era leaflets
2017 · International Journal of Advertising · 6 citations
https://doi.org/10.1080/02650487.2017.1348434
HSP90 interacts with VP37 to facilitate the cell-to-cell movement of broad bean wilt virus 2
2025 · mBio · 1 citations
https://doi.org/10.1128/mbio.02500-24
Platform-generated misinformation warning labels during disasters: A U.S.-China comparative study
2025 · Telematics and Informatics · 0 citations
https://doi.org/10.1016/j.tele.2025.102356
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