A comprehensive view of biometric payment in retailing: A complete study from user to expert
2024 · Journal of Retailing and Consumer Services · 29 citations
https://doi.org/10.1016/j.jretconser.2024.103789
C
Carmen Zarco
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30
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339
Citations
9
h-index
9
i10-index
Carmen Zarco is an academic researcher from Universidad de Granada. The author has contributed to research in topics: Communication and COVID-19 Impact & Digital Marketing and Social Media & Metaheuristic Optimization Algorithms Research. The author has an h-index of 9, co-authored 26 publications.
ORCID: 0000-0002-2530-249XPapers by this author
worksModeling the opinion dynamics of superstars in the film industry
2024 · Expert Systems with Applications · 8 citations
https://doi.org/10.1016/j.eswa.2024.123750
Mapping the Situation of Educational Technologies in the Spanish University System Using Social Network Analysis and Visualization.
2021 · International Journal of Interactive Multimedia and Artificial Intelligence · 7 citations
https://doi.org/10.9781/ijimai.2021.09.004
Sponsorship effectiveness on betting intention-unobserved segmentation
2024 · Humanities and Social Sciences Communications · 1 citations
https://doi.org/10.1057/s41599-024-03515-2
The new frontier of customer understanding: Financial satisfaction and AutoML in banking
2025 · Journal of Retailing and Consumer Services · 0 citations
https://doi.org/10.1016/j.jretconser.2025.104601
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