eCRM System Adoption by Hospitality Organizations: A Technology-Organization-Environment (TOE) Framework
2008 · Journal of Hospitality & Leisure Marketing · 74 citations
https://doi.org/10.1080/10507050801978372
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Clark Hu is an academic researcher from Southern Taiwan University of Science and Technology. The author has contributed to research in topics: Digital Marketing and Social Media & Customer Service Quality and Loyalty & Diverse Aspects of Tourism Research. The author has an h-index of 28, co-authored 64 publications.
ORCID: 0000-0003-4621-9705Papers by this author
worksOnline Travel Planning and College Students
2004 · Journal of Travel & Tourism Marketing · 36 citations
https://doi.org/10.1300/j073v17n02_07
The impact of experience on brand loyalty: Mediating effect of images of Taiwan hotels
2020 · Journal of China Tourism Research · 25 citations
https://doi.org/10.1080/19388160.2020.1777238
Benchmarking as a Strategic Tool for Destination Management Organizations
2007 · Journal of Travel & Tourism Marketing · 22 citations
https://doi.org/10.1300/j073v22n01_06
Evolving Learning Environments: Another Team-Based Example in Higher Education
1999 · Journal of Hospitality & Tourism Education · 14 citations
https://doi.org/10.1080/10963758.1999.10685207
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