Artificial empathy in marketing interactions: Bridging the human-AI gap in affective and social customer experience
2022 · Journal of the Academy of Marketing Science · 319 citations
https://doi.org/10.1007/s11747-022-00892-5
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Shintaro Okazaki
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h-index
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Shintaro Okazaki is an academic researcher from Tokyo Denki University. The author has contributed to research in topics: Digital Marketing and Social Media & Technology Adoption and User Behaviour & Consumer Behavior in Brand Consumption and Identification. The author has an h-index of 46, co-authored 170 publications.
ORCID: 0000-0003-4190-0614Papers by this author
worksEstimating Store Brand Shelf Space: A New Framework Using Neural Networks and Partial Least Squares
2009 · International Journal of Market Research · 22 citations
https://doi.org/10.1177/147078530905100209
Assessing gender differences in ‘quick response’ code loyalty promotion acceptance
2011 · Service Industries Journal · 15 citations
https://doi.org/10.1080/02642069.2011.623775
Generative AI: Delivering on the Promises and Understanding the Perils
2025 · Journal of Public Policy & Marketing · 2 citations
https://doi.org/10.1177/07439156251338200
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