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Newcastle Business School Principles of Responsible Management Education Project (NBS PRIME)

Alex Hope-2014-10-01-Northumbria Research Link (Northumbria University)

TL;DRAbstract

The world is changing rapidly and new demands face business leaders to deal with the planet and environment more sustainably, to deal with the numerous societies their organisations operate in more equitably and with greater cultural understanding, and to be more open, transparent and responsible with respect to their stakeholders. Recent events such as the credit and banking crisis alongside general global corporate social responsibility and sustainability concerns, have led to questions as to whether current management education is adequate to equip and develop future leaders with the requisite skills to meet
\nthese new demands (Colby, Ehrlich, Sullivan, Dolle, & Shulman, 2011; Datar, Garvin, & Cullen, 2010; Weybrecht, 2010).
\n
\nFor these reasons it is essential that universities and business schools seek to embrace principles of sustainability and responsible management into their teaching, research and enterprise activities.
\nNewcastle Business school is

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The world is changing rapidly and new demands face business leaders to deal with the planet and environment more sustainably, to deal with the numerous societies their organisations operate in more equitably and with greater cultural understanding, and to be more open, transparent and responsible with respect to their stakeholders. Recent events such as the credit and banking crisis alongside general global corporate social responsibility and sustainability concerns, have led to questions as to whether current management education is adequate to equip and develop future leaders with the requisite skills to meet
\nthese new demands (Colby, Ehrlich, Sullivan, Dolle, & Shulman, 2011; Datar, Garvin, & Cullen, 2010; Weybrecht, 2010).
\n
\nFor these reasons it is essential that universities and business schools seek to embrace principles of sustainability and responsible management into their teaching, research and enterprise activities.
\nNewcastle Business school is

Keywords

SustainabilityReputationPublic relationsBusinessSocial responsibilityCorporate social responsibilityFace (sociological concept)Business education

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