Overcoming seafarer shortages: Human resource management and marketing strategies for a sustainable future

TL;DRAbstract

<p>In 2009 shipping became one of the casualties of the global financial crisis and in its wake were job losses at some of the largest shipping lines. Of particular concern is what impact has the economic slowdown had on the employment and training of seafarers. Only a year previously the major issue in shipping was the shortage of qualified seafarers and officers, culminating in the view that ships would soon be taken out of service due to insufficient manning levels. During 2009, the situation has changed, ships were scrapped or laid up, seafarers retrenched and training reduced until shipping companies can determine the extent of the global downturn.</p><p>This paper argues that despite the impact of the global financial crisis, if shipping is to be sustainable, it is necessary for the issue of the attraction and retention of qualified seafarers and officers to remain a prime focus during 2010 and beyond. The global economic markets and international trade will onc

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