Edith Cheong

Edith Cheong

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Edith Cheong is an academic researcher from Curtin University. The author has contributed to research in topics: Consumer Behavior in Brand Consumption and Identification & Digital Marketing and Social Media & Media, Gender, and Advertising. The author has an h-index of 2, co-authored 3 publications.

Research Topics

Consumer Behavior in Brand Consumption and Identification Digital Marketing and Social Media Media, Gender, and Advertising Customer Service Quality and Loyalty Consumer Retail Behavior Studies

Research topics

topics

Consumer Behavior in Brand Consumption and Identification

3 works

Digital Marketing and Social Media

2 works

Media, Gender, and Advertising

2 works

Customer Service Quality and Loyalty

1 works

Consumer Retail Behavior Studies

1 works

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